Cellular technology is Understanding and Serving You

The technology helps us communicate in long distance running with a plan to finding the phone the first time by AG Bell. Since then, the development of long-distance communication technology (telecommunications) move very quickly and become exponentially with the introduction of cellular technology. Technology created to help meet our needs. Telecommunications technology originally came with the same story. Once people realize the meeting to speak increasingly difficult because of the limitations of time and distance, technology, alternative solutions need to be communicating. Indian tribes in the United States began using the codes of smoke as a technology that help them communicate long distance. The development of a very quick process appeared to shift the interaction between our needs as social beings on the one hand, with the new technology in the other. Previously people have been clear what needs before the technology is sought, now that there is kebalikannya. We now until the conditions of reality in the new telecommunications technology, which precedes our ability to appear as users find what our needs may be met by this latest telecommunication technology. Now we try to take the example of cellular technology with its 3G (third generation 3G is the technology after GSM cellular as a second-generation). Until now, there can not be said of us, as mobile users, who understand what our needs can be met with this 3G technology. Perhaps the new Japanese people can understand what their needs can be met with the 3G technology (see DoCoMo i-mode with it). Conditions became more interesting because it was the cellular service providers to step into doubt because of lack of 3G to us as users of the benefits of what we can get from the 3G technology. HAL almost the same happens with the handset Xphone from O2. Enjinering in terms of design and specification, it is hard for us not to hold up two fingers on the mother of all technology innovation and design, which successfully carried out. But not many users as we are on a buy and if we will buy up to (quickly or slowly) on the level of confusion over what our needs are helped best by this gadget. These incidents will be more interesting, if we try to predict or try to find out the needs for what we as the user will be fulfilled with the presence of the latest generation of Nokia Communicator, Nokia 9500 Communicator. Because clearly visible, as if Ordinary users, not able to find what I need we can meet with the Communicator 9500. So, can be Communicator 9500 will be the impression "a brother-sister" (the Nokia Communicator family) with only a collectible item among certain special (niche users). 3G technology might not have bitumen-will deploy with the good in the world and the Communicator 9500 and Xphone will never be the handset "a nation" if there is no business of the service providers and mobile handset manufacturer and vendor to try to dig what our needs as a user and how it needs to be better met by their products or services. Must be clearly understood by the service providers and vendors that we are not as the user must find what the benefits of their products or services, but they should try to find and understand what the customer / user need. Do not be stuck with the view that all human beings the same. Nokia handset, which so successfully in the hemisphere that can be considered another failure in Japan. DoCoMo i-mode with it so successful in Japan, can be considered at the time failed deploy, in some European countries. In communicating our needs will increase with the development of technology. Now we as users of cellular service providers and handset vendors from the product on the phase transition that has never been our natural and imagine. Phase transition from voice services will need to move it to the needs of the service will be integrated voice and data moving. No, three things that can help mobile service providers and vendors try to understand us as users of their services and users of their products. First, look what we can attract as a user of new technology that dimiki by service providers or cellular phone vendors. Interesting to become enamored. DoCoMo can be successful because he can make the Japanese people love to download a ringtone service features and screen saver. Second, working together between the providers of cellular services with handset manufacturer and vendor / partner devices and the content. Not only commercial cooperation, but more than that, working together, which includes design with the design, product development with production and sales joint strategy. Needs of the user data services difficult to move filled with good, if done separately by cellular service providers, content providers and handset vendors. Success J-phone (one of two competitors terkuat DoCoMo) steal market among young Japanese, supported by the fact close cooperation between the three, especially between J-phone with content-providers. A commitment to see the success of content-providers to release the debut the first of its content to A-from the phone to DoCoMo, which clearly has a customer base of more. And third, develop methods for customer / user can retain the fun and love to maintain customer / user who has established the type of services and content offered. SMS service is one of the success stories for this. "Technology is not only mobile but also understand your serve," not only heard good, but the meaning has to keep in simbiose mutualisme (mutual keterbutuhan) between users, cellular service providers, handset vendors and content-providers. Each entity find out what the customer wants. Dev Yusmananda Previously Working at McKinsey & Company Amsterdam, and now Working in One GSM operator in Jakarta
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